WORK WITH THE BEST SMALL BUSINESS SEO SERVICES COMPANY
GET FOUND ONLINE, RANK HIGHER ON SEARCH ENGINES,
Drive More Traffic to Your Website , Generate more leads & ATtract More Clients.
Search Engine Optimization or SEO is one of the most cost effective ways to increase traffic to your website and expand your reach with higher
search engine rankings. Captivate Designs prides itself in being able to provide seo services for small businesses like yourself, to help you take advantage of this affordable solution to attract new clients and grow your business.
Search Engine Optimization (SEO) is the process of implementing key tactics on and off your website in order to show up for specific targeted
keywords to boost your rankings and drive qualified traffic to your website.
In general search engines display two types of results, when a search is conducted, Pay Per Click and Organic Results (SEO). Pay Per Click requires
website owners to set up a campaign utilizing keywords, set a daily budget and , set a maximum cost per click the issue is that you pay every time someone clicks on your ad and once your budget runs out your ads stop showing. Whereas, with SEO, once you are ranked at the top for your keywords, you are able to garner most of the click and you don’t have to worry about your ads disappearing as long as you maintain your position. In addition, Pay Per Click ads only receive 15% of clicks compared to organic results that received 85% of clicks because consumers trust organics results more than paid ads.
WHY SEARCH ENGINE OPTIMIZATION (SEO)?
- 97% of all consumers search online for the products or services that they need [Forbes]
- Reach customers who are searching for your services at a time when they are ready to buy
- Search Engine Optimization is one of the most cost effective & affordable marketing tactics
- Market your business like the big guys, large companies like Overstock, BMW, Salesforce rely on SEO
- Generate leads 24/7, day, night and weekend. Wake up to leads in your inbox
- Get a higher return on investment
What this means is that there is a pretty good chance that your target market is online searching for businesses like yours, and if you are struggling to attract new clients, then this is where you need to be. If you are not online, then you are not an option for your target market to consider.
Our Small Business SEO Service includes:
- Preliminary Audit
We only take on clients we know that we can deliver results for. That’s why before we decide to take you on as a client, we conduct a preliminary audit to discover the keywords that you would like to show up for, the strength of your competitors and what opportunities that are available to you.
- Keyword Research
One of the biggest mistakes we see businesses making when it comes to SEO that hinders their ability to get found online, is not targeting the right keywords. Often times the keywords that you are targeting are not the keywords that your ideal customers are using to search online for businesses like yours. We conduct in-depth keyword research to uncover the best keywords that would bring your ideal clients to your site.
- Competitive Analysis
We assess your competitors’ website to uncover what keywords they are ranking for and what opportunities are available for you to dominate. We also identify the authority of their website as a benchmark for where we need to get you. We view your competitors online as only those sites that are ranking on the first pages for the keywords you would like to rank for.
- On-page Optimization
Once we have identified the best keywords to target to get you more traffic and bring your ideal clients your way. We start optimizing your website, to ensure that your keywords are placed in the key areas the search engines crawl to determine if your website is relevant to a search.
- Technical Optimization
Broken links, websites that take too long to load, websites without sitemaps, these are all factors that affect your ability to get to the first page for your keywords. We make sure that all these technical aspects are taking care of to ensure your website has the best chances of getting to the first page for your targeted keywords.
- Off-page Optimization
This includes attracting quality backlinks to your website to build the authority of your website. Google view each link to your website as a vote, we try to get you as many natural links as possible to help you outrank your competition. This includes submitting your website to directories, creating content, social sharing and more.
“Nicole from Captivate Design recently finished the redesign of my website. I am absolutely thrilled with the results. Two weeks after launching the website, I am already showing up on Google for Dog Training in my local area, and I have already received phone calls and got one new client. It is exactly what I wanted. Nicole is amazing to work with and went above and beyond my expectations. I couldn’t be happier!”