SEO Predictions for 2018

Search Engine Optimization (SEO) is by far one of the most effective ways for businesses to get in front of their target audience. Every year critics talk about the impending demise of SEO, but still SEO prevails. Why? Because SEO is one of the most used vehicles for finding information. There are over 40,000 search […]

What should you put on your website homepage?

Your website homepage is one of the most visited and important pages on your website. The goal of your website is to guide visitors along a path that leads to them taking the action you want them to take. E.g. requesting a quote, making a purchase, signing up for an event. Making a good first […]

How to Get More Results from Google AdWords?

Last week I sent out an email stating that if you wanted to get leads fast, pay per click marketing is a great way to do so. In response to that email, one business owner emailed me the following, “I used to have Google AdWords, but even though I had many hits I had ZERO […]

About Nicole

About Nicole McCullum

Nicole McCullum is the founder of Captivate Designs and a web design and internet marketing expert with over 10 years’ experience in web and graphic design and internet marketing. Prior to founding Captivate Designs, Nicole was the Founder of Kings County School of Realty where she successful use the internet to grow her business. Nicole has contributed as an expert on Forbes, Inc.com, Bloomberg BusinessWeek, NY Enterprise Report, Strategy Magazine and Focus. Click here to learn more about Captivate Designs

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