A content strategy is devised and implemented by organizations as another marketing tactic to increase lead generation, build authority and obtain greater search engine exposure and website traffic by creating engaging, relevant content that are useful and valuable to their target market. A content strategy is used by organizations to highlight their expertise in their […]
The internet offers a multitude of options for marketing your business online. The challenge lies in selecting the best options and strategy that will help you attract new customers. The following 4 steps have consistently worked to help my clients and myself attract new customers and generate leads from the internet. It’s an all-encompassing strategy […]
Nicole McCullum is the founder of Captivate Designs and a web design and internet marketing expert with over 10 years’ experience in web and graphic design and internet marketing. Prior to founding Captivate Designs, Nicole was the Founder of Kings County School of Realty where she successful use the internet to grow her business. Nicole has contributed as an expert on Forbes, Inc.com, Bloomberg BusinessWeek, NY Enterprise Report, Strategy Magazine and Focus. Click here to learn more about Captivate Designs
