Last week I was researching companies in order to hire a professional consultant. In doing so, I needed to fill out an online form to request additional information. Normally, when I am doing research I use a different email address than my company’s email address, because I want to keep emails that I receive from […]
A content strategy is devised and implemented by organizations as another marketing tactic to increase lead generation, build authority and obtain greater search engine exposure and website traffic by creating engaging, relevant content that are useful and valuable to their target market. A content strategy is used by organizations to highlight their expertise in their […]
Every day I am approached by small business owners seeking a website redesign quote. They are always very aware of what they want in their new website and the objectives that they would like to achieve. However, the moment I ask what is your website redesign budget, they go silent. Now, let’s be real, no […]
Lately, I have been very impressed with many of my small business clients who are doing an incredible job at marketing their business using Facebook. They are engaging their customers and prospects alike and in return they are generating new business. If you don’t already have a Facebook page setup for your business, then you […]
Nicole McCullum is the founder of Captivate Designs and a web design and internet marketing expert with over 10 years’ experience in web and graphic design and internet marketing. Prior to founding Captivate Designs, Nicole was the Founder of Kings County School of Realty where she successful use the internet to grow her business. Nicole has contributed as an expert on Forbes, Inc.com, Bloomberg BusinessWeek, NY Enterprise Report, Strategy Magazine and Focus. Click here to learn more about Captivate Designs
