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Put Your Marketing In Action These days relying on referrals alone is a bad idea. To sustain and grow your business you need to find a way to reach your target customers. Luckily, there is internet marketing. A great an...
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Research shows people expect shopping cart links to be at the upper right side of the page, so make sure it’s there. Let them have easy access to check all the products they want to buy from you. Also, use...
The internet has made it easier than ever for new customers to find you, but search engine optimization has made it incredibly easier for you to acquire customers and compete on the same level as larger competitors. All you have...
There’s no place like Home. Make sure your “home” buttons and links are easily visible to your customers. Usual home links can be found at the top and the footer. Also have your company logo and name clickable to lead...
There are some things that most people expect to be at the left top side of the page The company logo is one of them. They also expect that when the logo is clicked on, it links back to the...
Put your search box on the right side of your page. Most people look for it there. Also, use standard call to action words for search buttons, such as “Search”. Yes, some companies thought substituting other related words related to...
There is no doubt that small businesses are hurting in this economy, but some are succeeding and growing as well. I speak to over one hundred small business owners every month. This article is especially for the ones who tell...
Perhaps I sound like a broken record, but it’s because it really works. Your website is a marketing tool that is built to work in unison with your other marketing efforts. Building a website alone won’t bring you results. But...
Getting a website design is not about you. It’s about your website visitors, and what you can do to make it easy for them to do business with you. When a visitor gets to your website, if they are not...
To keep your business growing you need to keep your pipeline of leads flowing. A great way to acquire new leads is through your website. One thing you know for sure is that these visitors are already interested in your...