What is Website Personalization?

In a recent study by Janrain, nearly three quarters (74%) of online consumers stated that they get frustrated with websites when the content has nothing to do with their interests. The solution: website personalization. If you have ever purchased a book on Amazon, you may have noticed that once you log back in you are […]

About Nicole

About Nicole McCullum

Nicole McCullum is the founder of Captivate Designs and a web design and internet marketing expert with over 10 years’ experience in web and graphic design and internet marketing. Prior to founding Captivate Designs, Nicole was the Founder of Kings County School of Realty where she successful use the internet to grow her business. Nicole has contributed as an expert on Forbes,, Bloomberg BusinessWeek, NY Enterprise Report, Strategy Magazine and Focus. Click here to learn more about Captivate Designs

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