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3 Takeaways from My Trip to Facebook Headquarters!

Almost two weeks ago I had the pleasure of moderating a Fireside chat with Rachel Roff, the Founder of Urban Skin RX, a 10 million dollars per year skincare company at Facebook’s Headquarters in Menlo Park, California. Prior to my chat, Facebook Staff provided us with some tips on “Leveling Up” in our business via […]

How T? S?tu? L?nk?dIn W?b??t? D?m?gr??h??? Data

Last week I shared that you can see the company names and other information about the people who visit your website with LinkedIn W?b??t?D?m?gr??h??? tool. This week, I’m sharing how to set this up so you can access the data. There will be two different approaches. One if you do not have a Linkedin Advertising […]

SEO Predictions for 2018

Search Engine Optimization (SEO) is by far one of the most effective ways for businesses to get in front of their target audience. Every year critics talk about the impending demise of SEO, but still SEO prevails. Why? Because SEO is one of the most used vehicles for finding information. There are over 40,000 search […]

What should you put on your website homepage?

Your website homepage is one of the most visited and important pages on your website. The goal of your website is to guide visitors along a path that leads to them taking the action you want them to take. E.g. requesting a quote, making a purchase, signing up for an event. Making a good first […]

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