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If you have been in business for a while you may have experienced great times and slow times, when the cash just isn’t flowing in. In addition, events beyond our control may make it difficult for you to do business....
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I recently attended a marketing mixer and while there, the sponsor of the event got up to thank everyone for coming. He then proceeded to tell everyone that if they took out their phones and tweet hashtag #strategyhack that they...
Many small businesses owners understand the importance of having a web presence in today’s business climate and got a website setup. The problem is, most small business websites are poorly executed website templates that they did themselves or had a...
The internet offers a multitude of options for marketing your business online. The challenge lies in selecting the best options and strategy that will help you attract new customers. The following 4 steps have consistently worked to help my clients...
Lately, I have been very impressed with vendors at Flea Markets, Farmers Markets and Conferences. They have the ability to accept credit card payments by simply using their mobile devices such as an iPhone, Android or iPad. This allows them...
There comes a time when every solo or small business owner reaches a plateau in their business, where both revenue and growth begins to stagnate. Sales are flat and burnout and overwhelm seeps in. How do you get past this...
Being focused, committed and determined are traits that have helped you start your own business all by yourself! The problem is that it is really hard to make that shift to going from solo to team.You are used to being...
Since my businesses are primarily online publishing businesses, we focus 90% of our marketing efforts online. We create awareness through content marketing, social media and search engine optimization. We do a little through advertising — mainly retargeting ads that remind...
Building an effective website may seem like an easy task. However, once you launch your website and you are unable to get clients from it , you will find yourself become increasingly frustrated. That is because; a website is more...